The Mass Media track provides an understanding of the media industries and the skills needed to produce media in various formats.
Our curriculum focuses both on process and production to help students become well-rounded professionals who can adapt to the constantly changing mass media field.
La Salle alums focusing on mass media have landed technical and non-technical jobs in a variety of media industries. Film editors, radio producers, television news writers, and online content and media managers are among the types of jobs in which mass media students can thrive.
Students will be able to build and run a television program that can be presented in an interview setting with employers. Hands-on access is at every student’s fingertips with La Salle TV studios in the Communication Center.
Communication majors are required to take the courses below to complete the Mass Media track. You can also view full course descriptions.
Video Field Production (COM 208)
This is a hands-on course introducing fundamentals of effective audio and video production. Topics include:
Introduction to Film Studies (COM 204)
In this course, take a fun, eye-opening dive into film both as an industry and an art form. Topics include:
Media in America (COM 301)
In this course, explore how the media industry was born and factors leading to today’s 24/7 media landscape that has connected the world. Topics include:
*Choice of COM 302 or COM 303
Broadcast Journalism (COM 302)
This course provides a basic introduction to reporting for television, radio, and podcasts. Topics include:
Scriptwriting (COM 303)
An introduction into various scriptwriting techniques, this course involves significant writing and editing to help hone specific skills. Topics include:
Communication Law (COM 308)
This course offers a background on First Amendment implications and the interpretation of communication rights in America. Topics include:
Media Research (COM 348)
Research is key to all communication functions and plays a particular role in the mass media distribution. Topics include:
TV Studio Production (COM 358)
This course offers a straightforward but detailed, hands-on approach to production in a television studio environment. Topics include:
Media Production Practicum (COM 408)
The capstone builds upon previous skills. Students will produce a media project for a specific client that pulls together all aspects of the production process. Topics include:
Prerequisites: COM 208 and 358 (above)