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Michael F. Smith
Associate Professor

Contact Information
Office: Com Center 213
Phone: 215-951-1981

Michael Smith has taught at La Salle since 1993, primarily courses in public relations, organizational communication, and conflict. During his nearly 30 year career as an educator, Smith has taught at several universities and in La Salle's graduate programs in Prague and Athens. Smith also conducts workshops in media relations, crisis communication, and communication planning for La Salle's Nonprofit Center.

Smith was named a Distinguished Lasallian Educator in 2005, and recently was awarded the Anthony Fulginiti Award for Public Relations Education from the Philadelphia Chapter of the Public Relations Society of America.

He has consulted or volunteered with a variety of religious, athletic, cultural, and cause-related nonprofits. In addition, Smith has supervised nearly 150 student service-learning projects, in which students provide public relations work for area non-profit organizations. Several projects have earned regional and national recognition.

Smith's research interests include activism, public relations and community building, and public relations pedagogy. He has contributed chapters to four books that have won the PRIDE Award for Outstanding Book in Public Relations from the National Communication Association.

Areas of Expertise

  • Public Relations and Activism
  • Public Relations and Community
  • Public Relations teaching


  • Ph.D., Purdue University
  • M.S., Administration, M.A., Communication, Central Michigan University
  • B.A.A., Public Relations & Communication, Central Michigan University


  • Approaches to Public Relations
  • Approaches to Organizational Communication
  • Communication Conflict Management



-- with Denise P. Ferguson (2012) “No Frackin’ Way: Activism in the Marcellus Shale Region.” In Goralski, M.A. (Ed.), Business Research Yearbook. International Association of Business Disciplines.

-- -with Terry L. Retner, Jennifer L. Wood, and Garry R. Nolan, (2012). “Service-learning in the Public Relations Curriculum.” In DeSanto, B.J. & Sallott, L.M. (Eds.) Learning to Teach Public Relations. New York: Public Relations Society of Americas Educator’s Academy.

--with Denise P. Ferguson (2010) “Activism 2.0” in Heath, R.L., The Sage Handbook of Public Relations. Thousand Oaks, California: Sage.


“The Balance of Benefits in Community Relations Programs: An Analysis of PRSA Silver-Anvil Award Winners.” Paper presented to the National Communication Association PR Division, New Orleans, 2011.

“Empowering Students in the Agency-Partner Relationship: Service-Learning in the PR Management Course.” Paper presented to the Eastern Communication Association Instructional Communication Division, Arlington, VA, 2011.

Pamela Lannutti, Ph.D.

Pamela Lannutti, Ph.D.
Associate Professor and Director

Professional and Business Communication
Department of Communication
1900 West Olney Avenue - South Campus
Philadelphia, PA 19141 USA
Phone: 215.951.1935
Fax: 215.951.5043

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