Course Requirements
Required for Major in Marketing: 5 courses
- MKT 301
- MKT 401
- MKT 402
- Choose two of the following: MKT 302, 304, 305, 306, 308, 370, or 371
Junior standing is a prerequisite for 300- and 400-level courses. Marketing internships (MKT 360, 365, 460 and 465) and co-ops (MKT 350, 450) count as electives and cannot be counted toward required courses for the major.
Required for Minor in Marketing for non-business majors**:
6 courses
- BUS 100
- ECN 150
- BUS 204
- One course from the following: BUS 101, BUS 203, BUS 205
- Two courses from the following:* MKT 301, 302, 305, 306, 308, 370 or 371
* Successful completion of BUS 204 and junior or senior standing are required for all 300- or 400-level Marketing courses and some courses have additional prerequisites.
Junior standing is a prerequisite for 300- and 400-level courses.
** Business majors cannot receive a minor in Marketing. Business majors desiring to have more than one business concentration should pursue dual business majors.
